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iCLA University

Curriculum Video & University Promotion Video Renewal

Case Study: Curriculum & Promotion Video Renewal – iCLA (International College of Liberal Arts), Yamanashi Gakuin University​

The International College of Liberal Arts (iCLA) at Yamanashi Gakuin University is a leading institution offering a four-year liberal arts program in Japan, designed for international students seeking a global education in an immersive English-language curriculum. Situated just 90 minutes from Tokyo, iCLA blends a multicultural learning environment with the traditional beauty of Japan, creating a unique educational experience.

To attract more international students and enhance its digital presence, iCLA sought to update its curriculum video and develop a university promotional video that aligns with its rebranding efforts. Eiwa Media provided full-service video production, delivering dynamic and engaging content that showcases iCLA's academic excellence, campus life, and study opportunities in Japan.

CHALLENGES

▶ Rebranding with Consistency – Refreshing the university’s image while preserving its core identity and values.

▶ Targeted Engagement – Crafting a video that resonates with international students considering higher education in Japan.

"The videos will help students interested in studying here to learn about what we have to offer and what they can look forward to as a student."

Liu Cindy 

Public Info Coordinator

C2C Global Education Japan Inc.

OUR SOLUTION

▶ One-Stop Video Production – Using a narration script provided by iCLA, we collaborated on the storyboard and shot list to ensure an efficient and high-quality shoot.

▶ Active Post-Production Process – Engaging in dynamic exchanges with iCLA to incorporate feedback at every stage, ensuring the final product is aligned with their vision.
Photo of a scheduling document for video production planning
Photo of a scheduling calendar for video production planning

Pre-production support, shot lists, scheduling, and location details. 

Behind-the-scenes photo of a video production shoot in progress iCLA

On-site coordination and direction.

RESULTS

▶ A Brand-New Dynamic Curriculum Video – Showcasing a modern and engaging image of the university.

▶ A Catchy Promotional Video – Designed for use on the university’s website and at international education fairs.

▶ By delivering visually compelling and strategically crafted video content, we helped iCLA enhance its global appeal, strengthening its position as a top choice for international students in Japan.

Curriculum Video

Promotional Video

University Promotional Video Japan

College Recruitment Video Production

International Student Engagement Video

Liberal Arts University Video

Academic Program Video Production

University Branding Video Content

Japan Study Abroad Video Promotion

Educational Institution Video Services

CLIENT'S REVIEW

Why did you need our services?

"We wanted a refresh of our past videos, making it more up-to-date with new footage and graphics. "​

How do those results help your company?

"We received two excellent videos, which we will be using for the promotion of our college."

 

How would you describe your overall experience working with Eiwa Media?

""The videos will help students interested in studying here to learn about what we have to offer and what they can look forward to as a student."

Liu Cindy 

Public Info Coordinator

C2C Global Education Japan Inc.

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